{"id":783,"date":"2017-02-18T18:43:33","date_gmt":"2017-02-18T18:43:33","guid":{"rendered":"https:\/\/ffolliet.com\/staging\/?p=783"},"modified":"2026-04-03T12:59:03","modified_gmt":"2026-04-03T12:59:03","slug":"hysteron-proteron","status":"publish","type":"post","link":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/","title":{"rendered":"Hysteron proteron"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-784 alignleft\" src=\"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg\" alt=\"hysteron proteron\" width=\"405\" height=\"423\" srcset=\"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg 405w, https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart-287x300.jpg 287w\" sizes=\"auto, (max-width: 405px) 100vw, 405px\" \/>Hysteron proteron is a figure of speech, probably inherited from the Greeks, where the object that should come second is put in first place; &#8220;<a href=\"http:\/\/www.phrases.org.uk\/meanings\/put-the-cart-before-the-horse.html\">to put the horse before the cart<\/a>.&#8221; Another example would be\u00a0preparing the\u00a0supportive media (p2) for a presentation before the story (p1). Whilst hysteron proteron is a useful rhetorical device in literature it is a bad\u00a0way to construct a presentation.<\/p>\n<p>The standard approach in developing a presentation is to\u00a0enter data directly into the presentation software in the belief that this will represent the script and often, <a href=\"https:\/\/ffolliet.com\/staging\/download-complete\/\">the handout<\/a>. This is <a href=\"https:\/\/ffolliet.com\/staging\/slideument-obvious-oblivious\/\">the sliduement<\/a>. The p cubed approach suggests that the p1 of a presentation must be derived and developed before and without regard to the p2. The &#8220;what&#8221; of the data is developed\u00a0to a story, the &#8220;so what&#8221; for the particular audience. The media can then be designed to support this. They must be constructed in this order, not in reverse, hysteron proteron.<\/p>\n<p>This approach, placing the development of the most important section first changes entirely the purpose of the p2. Such contrary development may initially confuse those presenters new to the p cubed approach. The pedagogy of learning and not teaching encourages delivery of a message and concepts and not a list of facts. Rather than <a href=\"https:\/\/ffolliet.com\/staging\/download-complete\/\">a data download<\/a> it is about developing understanding. The p2 is illustrative and supportive not the foundation. It is designed to augment the story and delivery, not become the handout.\u00a0The (un)natural order, hysteron proteron, is reversed putting the power in front, the horse before the cart.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hysteron proteron is a figure of speech, probably inherited from the Greeks, where the object that should come second is put in first place; &#8220;to put the horse before the cart.&#8221; Another example would be\u00a0preparing the\u00a0supportive media (p2) for a presentation before the story (p1). Whilst hysteron proteron is a useful rhetorical device in literature [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[281,265],"class_list":["post-783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-p-cubed","tag-design","tag-p-cubed"],"blocksy_meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hysteron proteron - p cubed presentations<\/title>\n<meta name=\"description\" content=\"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hysteron proteron - p cubed presentations\" \/>\n<meta property=\"og:description\" content=\"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/\" \/>\n<meta property=\"og:site_name\" content=\"p cubed presentations\" \/>\n<meta property=\"article:published_time\" content=\"2017-02-18T18:43:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-03T12:59:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"405\" \/>\n\t<meta property=\"og:image:height\" content=\"423\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"ffolliet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ffolliet\" \/>\n<meta name=\"twitter:site\" content=\"@ffolliet\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"ffolliet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/\"},\"author\":{\"name\":\"ffolliet\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#\\\/schema\\\/person\\\/79a90ae46194ce42b3eb9cc53dc61b56\"},\"headline\":\"Hysteron proteron\",\"datePublished\":\"2017-02-18T18:43:33+00:00\",\"dateModified\":\"2026-04-03T12:59:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/\"},\"wordCount\":264,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#\\\/schema\\\/person\\\/79a90ae46194ce42b3eb9cc53dc61b56\"},\"image\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/horse-before-the-cart.jpg\",\"keywords\":[\"design\",\"p cubed\"],\"articleSection\":[\"p cubed\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/\",\"url\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/\",\"name\":\"Hysteron proteron - p cubed presentations\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/horse-before-the-cart.jpg\",\"datePublished\":\"2017-02-18T18:43:33+00:00\",\"dateModified\":\"2026-04-03T12:59:03+00:00\",\"description\":\"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#primaryimage\",\"url\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/horse-before-the-cart.jpg\",\"contentUrl\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2017\\\/02\\\/horse-before-the-cart.jpg\",\"width\":405,\"height\":423,\"caption\":\"hysteron proteron\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/hysteron-proteron\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hysteron proteron\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#website\",\"url\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/\",\"name\":\"p cubed presentations\",\"description\":\"every great presentation is the product of its message (p1), the supportive media (p2) and the delivery of that (p3).\",\"publisher\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#\\\/schema\\\/person\\\/79a90ae46194ce42b3eb9cc53dc61b56\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/#\\\/schema\\\/person\\\/79a90ae46194ce42b3eb9cc53dc61b56\",\"name\":\"ffolliet\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/cropped-p-cubed-logo.webp\",\"url\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/cropped-p-cubed-logo.webp\",\"contentUrl\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/cropped-p-cubed-logo.webp\",\"width\":512,\"height\":512,\"caption\":\"ffolliet\"},\"logo\":{\"@id\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/cropped-p-cubed-logo.webp\"},\"description\":\"At work I'm a Consultant Paediatric Surgeon. That involves Surgical Oncology, Neonatal Surgery and Trauma. There's also a lot of teaching and mentoring. None of this actually makes me particularly clever. I'm pretty heavily into improving presentations and long for the world to lay down the weapon of bulletpoints and embrace creative and engaging presentations. I lead presentation workshops and am currently working up a book on presentations. I did a wee thing at TEDx Stuttgart in 2014 of which I'm quite proud https:\\\/\\\/www.youtube.com\\\/watch?v=qFza3W87eDg Outside all of that I struggle to keep fit, cycle a bit and the odd triathlon. I'm a father, singer, laugher, learner, sharer, blogger, thinker, strummer and much more.\",\"sameAs\":[\"https:\\\/\\\/ffolliet.com\\\/staging\",\"https:\\\/\\\/x.com\\\/ffolliet\"],\"url\":\"https:\\\/\\\/ffolliet.com\\\/staging\\\/author\\\/ffolli5_wp\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hysteron proteron - p cubed presentations","description":"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/","og_locale":"en_GB","og_type":"article","og_title":"Hysteron proteron - p cubed presentations","og_description":"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).","og_url":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/","og_site_name":"p cubed presentations","article_published_time":"2017-02-18T18:43:33+00:00","article_modified_time":"2026-04-03T12:59:03+00:00","og_image":[{"width":405,"height":423,"url":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg","type":"image\/jpeg"}],"author":"ffolliet","twitter_card":"summary_large_image","twitter_creator":"@ffolliet","twitter_site":"@ffolliet","twitter_misc":{"Written by":"ffolliet","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#article","isPartOf":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/"},"author":{"name":"ffolliet","@id":"https:\/\/ffolliet.com\/staging\/#\/schema\/person\/79a90ae46194ce42b3eb9cc53dc61b56"},"headline":"Hysteron proteron","datePublished":"2017-02-18T18:43:33+00:00","dateModified":"2026-04-03T12:59:03+00:00","mainEntityOfPage":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/"},"wordCount":264,"commentCount":1,"publisher":{"@id":"https:\/\/ffolliet.com\/staging\/#\/schema\/person\/79a90ae46194ce42b3eb9cc53dc61b56"},"image":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#primaryimage"},"thumbnailUrl":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg","keywords":["design","p cubed"],"articleSection":["p cubed"],"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/","url":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/","name":"Hysteron proteron - p cubed presentations","isPartOf":{"@id":"https:\/\/ffolliet.com\/staging\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#primaryimage"},"image":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#primaryimage"},"thumbnailUrl":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg","datePublished":"2017-02-18T18:43:33+00:00","dateModified":"2026-04-03T12:59:03+00:00","description":"Hysteron proteron is putting the horse before the cart or developing the supportive media (p2) of a presentation before the story (p1).","breadcrumb":{"@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ffolliet.com\/staging\/hysteron-proteron\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#primaryimage","url":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg","contentUrl":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2017\/02\/horse-before-the-cart.jpg","width":405,"height":423,"caption":"hysteron proteron"},{"@type":"BreadcrumbList","@id":"https:\/\/ffolliet.com\/staging\/hysteron-proteron\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/ffolliet.com\/staging\/"},{"@type":"ListItem","position":2,"name":"Hysteron proteron"}]},{"@type":"WebSite","@id":"https:\/\/ffolliet.com\/staging\/#website","url":"https:\/\/ffolliet.com\/staging\/","name":"p cubed presentations","description":"every great presentation is the product of its message (p1), the supportive media (p2) and the delivery of that (p3).","publisher":{"@id":"https:\/\/ffolliet.com\/staging\/#\/schema\/person\/79a90ae46194ce42b3eb9cc53dc61b56"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ffolliet.com\/staging\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":["Person","Organization"],"@id":"https:\/\/ffolliet.com\/staging\/#\/schema\/person\/79a90ae46194ce42b3eb9cc53dc61b56","name":"ffolliet","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2025\/03\/cropped-p-cubed-logo.webp","url":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2025\/03\/cropped-p-cubed-logo.webp","contentUrl":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2025\/03\/cropped-p-cubed-logo.webp","width":512,"height":512,"caption":"ffolliet"},"logo":{"@id":"https:\/\/ffolliet.com\/staging\/wp-content\/uploads\/2025\/03\/cropped-p-cubed-logo.webp"},"description":"At work I'm a Consultant Paediatric Surgeon. That involves Surgical Oncology, Neonatal Surgery and Trauma. There's also a lot of teaching and mentoring. None of this actually makes me particularly clever. I'm pretty heavily into improving presentations and long for the world to lay down the weapon of bulletpoints and embrace creative and engaging presentations. I lead presentation workshops and am currently working up a book on presentations. I did a wee thing at TEDx Stuttgart in 2014 of which I'm quite proud https:\/\/www.youtube.com\/watch?v=qFza3W87eDg Outside all of that I struggle to keep fit, cycle a bit and the odd triathlon. I'm a father, singer, laugher, learner, sharer, blogger, thinker, strummer and much more.","sameAs":["https:\/\/ffolliet.com\/staging","https:\/\/x.com\/ffolliet"],"url":"https:\/\/ffolliet.com\/staging\/author\/ffolli5_wp\/"}]}},"_links":{"self":[{"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/posts\/783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/comments?post=783"}],"version-history":[{"count":2,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/posts\/783\/revisions"}],"predecessor-version":[{"id":3518,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/posts\/783\/revisions\/3518"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/media\/784"}],"wp:attachment":[{"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/media?parent=783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/categories?post=783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ffolliet.com\/staging\/wp-json\/wp\/v2\/tags?post=783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}